Why Coaches Should Ditch Headshots for Personal Branding Photos

Hey, so you're a coach, which means you've dedicated your life to helping people change their lives, which means you’re uplifting others all the time. But, pause for a hot moment—when did you last uplift your own brand? 🤔

If your personal branding is still stuck in the 'meh' zone, and not connecting with your ideal clients, it’s time to give it the level-up deserves. Keep reading to discover why personal branding photos are your secret weapon in attracting those dream clients. 🎯

Why a Headshot Is Just the Tip of the Iceberg

You know how fabulous you are; your mum knows it, your dog knows it—but does your ideal client know it? A headshot is like a virtual handshake; it's essential but doesn't tell the whole story. Let's go beyond that first impression and show them the real you!

Unlock the Full You: The Power of a Personal Branding Shoot

Unlike a single headshot, a personal branding shoot gives you a library of images that showcase who you are, how you work, and what it's like to work with you. It's not just about looking good; it's about feeling authentically you, and letting that shine through every pixel.

Case in Point—Client Testimonial

“Tabitha Arthur it still brings such a huge smile to my face when I remember my shoot with you. The photos show just how relaxed and comfortable you made me feel in front of the camera.

But the thing I loved more was how in-depth you went when looking to get to know me and my brand. This was so much more than just some photos, this was a business brand workshop to really get to the heart of who I am and who I want to attract.

Loved it! Love these pics! Never have I felt more confident to put out photos of myself than I do with these.❤️”

— Justine Storey, Career and Life Coach, Orange Fox Consulting, Wellington

How Personal Branding Works in Your Favour

Personal branding photos give your ideal clients an immersive, 360-degree view of who you are. Think about it: You're offering a transformative experience, not just a one-off coaching session. A range of compelling, on-brand images helps you connect on a deeper level with those who matter most.

You. Are. A. Rockstar. Your coaching is transformative, and your personal brand should be, too. Personal branding isn't a splurge—it's an investment. An investment in connecting with your ideal clients, elevating your online presence, and giving your business the push it needs to reach the next level.

Are You Ready to Let Your Personal Brand Shine?

Let's turn those branding dreams into dream-client-magnet photos! Click here to chat and let's make magic happen for your coaching business.

And hey, if you're not ready to dive in just yet, keep the inspo coming by signing up for my newsletter, packed with all the tips and tricks to elevate you and your brand to superstardom.

Chat soon!
x Tabitha

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The Ultimate Guide to Studio Personal Branding Photography for Online Course Creators

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Do's and Don'ts for a Personal Branding photoshoot